In 2006, Google launched their click-to-call feature, allowing people to call a business right from the search engine results page. Seven years later, they checked in to see how and why people were using it. They surveyed 3,000 smartphone users between the ages of 18 and 74 and found that 59 percent of them chose to use click-to-call because they thought it would be the fastest way to get a response from the business.
Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.

When making an investment in a new phone system that needs to integrate with other systems, the Switchvox system makes the most sense. Regardless of how your business changes and grows, your initial investment is always protected. Using standard IVR/XML scripting, you can easily connect your database and create steps to take your caller almost any direction you can dream without having to know anything about phones or phone system software! For example, a school might offer parents a custom absentee line to quickly report student absences or a company may route new callers to sales people but existing clients are routed directly to a customer success team automatically based only on the Caller ID.
Are you struggling to come up with a voicemail greeting that you believe in? Do you find that everything you record comes out too casual, overly professional, or doesn’t seem to touch all of the bases that you want it to?