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Earlier, we noted that Avochato’s 2019 study found that 92 percent of consumers expect to wait five minutes or more before talking to a person. But interestingly, an older study by Velaro found that 32 percent of respondents said they were unwilling to wait on hold for any length of time.

This finding is important to businesses because it means that your customers are willing to interact with you via text similar to how they would over the phone, in person, or through email. If they trust your business, they won’t mind providing the information you need to serve them in a text. 3) Curbside service accounts for 11% of all text messages sent and received by Main Street businesses
Solution: Make it easier for callers to reach a real person. For example, if you have multiple phone lines, Spectrum Business Voice offers you the option of setting up an auto-attendant that answers your business phone and provides callers with a menu of options—such as particular employees or departments. This way, callers are more likely to reach the people who can help them. A hunt group is another voicemail feature: If one employee does not answer their phone, it redirects calls to another phone line in your business and can keep trying all the lines you have. It will only direct calls to voicemail if no one answers their line.