Every missed call represents a missed business opportunity. Maybe that caller was in the market for your services, and they were working through the search results until someone picked up. Or they were checking to see how late you were open or if you had a product in stock.
If it works better for you, offer your callers the option to email you, or even send over a text to a VoIP texting app, or even your personal number if you don’t mind. Many people will prefer the ability to quickly text or email, and callers will appreciate the increased level of service.

Last, make sure you keep this voicemail account up to date, especially if you have some kind of "out of office" message, telling people where you are. Michael Hyatt updates his voicemail message every day-- it may seem excessive, but it lets his callers know that he regularly checks his voicemail, cares about messages he receives, and is likely to get back to them.
Not many might consider it, but your business voicemail greeting is probably more important than you think. Now, we probably all hate recording those generic voicemail greetings at home or on our cell phones. But when it comes to our business – a generic, lifeless robotic greeting probably just won’t cut it. And thanks to the software that comes with your business VoIP solution, it is easier than ever to change your greetings on the fly.