While they are listening to your voice, they are internally deciding whether or not it is worth their time to continue or hang up. Look at your voicemail message as its own short advertisement.
Creating a voicemail greeting might not be fun, but with the scripts I’ve shared, you should have an easier time. No need to practice time and time again — simply plug in your name, company title, and other details, then read it out loud to your phone’s voicemail greeting recorder. With a professional greeting, you’ll continue nurturing prospects even if you don’t pick up the phone.

Your phone system can be a powerful marketing tool for your business, and that includes your voicemail greeting. If you want to utilize this opportunity to throw in a quick humblebrag and keep callers informed of your awards and accolades, there are a few best practices, you should follow. First, keep the self-promotion brief and appropriately placed within your voicemail message. Don’t promote yourself and your products/services in the same greeting, and finally, only include current achievements in your business voicemail greeting.
Really think about it – You’re out of the office, it’s after business hours, or you’re otherwise indisposed, whatever the case may be, your voicemail is now tasked with representing you (and/or your company). No pressure, right? Your voicemail message is a platform that represents you to callers; therefore it’s ABSOLUTELY crucial that your message is perfect.