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A good first impression goes a long way, and a voicemail greeting is the first impression to your business. An expertly crafted voicemail script lets your clients know you’re dependable, capable, and confident. An unprofessional voicemail script, on the other hand, can do the exact opposite.
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Voicemail is one of the oldest and most basic features found in phone systems, yet it also seems to be the most overlooked feature, too. Businesses usually leave a generic greeting for callers, and think nothing more of it. But voicemail greetings are one of those seemingly trivial things that help project your brand’s image and say a lot about your company. So in order to help you create a voicemail greeting that makes people feel as welcomed, follow these tips below:
The simple truth is that you need to be more aware of what you’re leaving for other people to hear. Sure, this doesn’t always register as a priority for users, but it’s never too late to reassess your greeting. a. Reading/Speaking in the Imperfect Tone: Tone is absolutely everything. Users don’t want to come off as being too nice, as it sounds insincere, or being too terse, as it can be interpreted as being rude. That being said, striking the right balance is absolutely essential. Your greeting exists as its own entity, and therefore, it should NOT rely on callers’ familiarity with you. Instead, it needs to appeal to the masses. As such, your inflection, i.e. the way you state your name and directions, needs to be both welcoming and firm. b. Injecting Humor & Insincerity: While humor/light heartedness can be welcoming, it can also convey a sense of informality, insincerity, and ultimately unprofessionalism. Why, because you’re not there to lend your humor or to contextualize. Instead, you’re assuming the caller has a working knowledge of your personality to ground the message. Though this might not sound like it’s all that terrible—it can be detrimental. As stated above, one should NEVER rely on a caller’s familiarity with you. Instead, aim to appeal to the masses. Humor is ultimately subjective, meaning not everyone has the same tastes; therefore, someone is bound to be turned off by a quirky or off-color remark. While implementing a light-hearted or even tongue and cheek tone can work, it’s just a really bad idea.
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When your small business is closed, ensure that your callers know that! If appropriate, you might want to reiterate your business hours to manage callback expectations.
With customers ranging from single person entrepreneurs up to enterprises with thousands of employees, we're confident that, no matter your size, we can help you get more from your phone service. Start by comparing all VoIP Business Phone Plans or get a free demo by filling out this form. Of course, if you want to talk right now, we're standing by for that, too!
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Do you speak a second language and serve customers in an area that primarily uses a language other than English? Make it known that you speak both languages. Start the voicemail with the most dominant language spoken in your market followed by the same message spoken in the secondary language:
Being personable is key in having your caller look forward to receiving your callback. To do this, use different intonations in your voice to convey enthusiasm.
