Even in today's fast-paced world, customers don't like being greeted with an automated message. According to the New York Times, callers of a certain age are put off entirely if they are answered by a voicemail instead of a real person.
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The simple truth is that you need to be more aware of what you’re leaving for other people to hear. Sure, this doesn’t always register as a priority for users, but it’s never too late to reassess your greeting. a. Reading/Speaking in the Imperfect Tone: Tone is absolutely everything. Users don’t want to come off as being too nice, as it sounds insincere, or being too terse, as it can be interpreted as being rude. That being said, striking the right balance is absolutely essential. Your greeting exists as its own entity, and therefore, it should NOT rely on callers’ familiarity with you. Instead, it needs to appeal to the masses. As such, your inflection, i.e. the way you state your name and directions, needs to be both welcoming and firm. b. Injecting Humor & Insincerity: While humor/light heartedness can be welcoming, it can also convey a sense of informality, insincerity, and ultimately unprofessionalism. Why, because you’re not there to lend your humor or to contextualize. Instead, you’re assuming the caller has a working knowledge of your personality to ground the message. Though this might not sound like it’s all that terrible—it can be detrimental. As stated above, one should NEVER rely on a caller’s familiarity with you. Instead, aim to appeal to the masses. Humor is ultimately subjective, meaning not everyone has the same tastes; therefore, someone is bound to be turned off by a quirky or off-color remark. While implementing a light-hearted or even tongue and cheek tone can work, it’s just a really bad idea.
To improve a a business voicemail greeting, keep these eight rules at the forefront of the creative process: Avoid turning customers off with overused and impersonal phrases like “your call is very important to us..." Avoid leaving customers unsure by not immediately telling them the business, department, and/or person they’ve reached. Avoid leaving customers confused with too many details and complications; just keep it simple. Avoid messages longer than 25 seconds. Do apologize for being unavailable at the moment. Do invite the caller to leave a message. Do tell the caller when they can expect a return call and actually follow through within that timeframe. Do tell the caller about any applicable alternative options of contact and information- website, live chat, email, social media, or emergency numbers. Voicemail Greetings 101
Here’s another funny one for those times you really want to lighten the business mood:
The internet is a huge place. It is in our hands to use it to its best. When we look…
I began my career with over 15 years in sales and sales training. Among other roles, I was a national sales trainer and a branch manager for Wells Fargo Home Mortgage.
Your message should be 20 seconds at most. Remember, your clients or co-workers may listen to this dozens of times.
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The most professional voicemail message should include a formal tone and specific instructions. For example, you may say “Hello, you’ve reached [your name], [job title] at [business name]. I’m sorry to have missed your call. Please leave your name, contact information, and reason for calling so I can get back to you promptly.”
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42. Hi, you’ve reached [X company]. Our team is currently out of the office or assisting other customers. Leave your name, number, and a brief message so we can direct your call to the proper team member when we return.
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Noise in the background of a voicemail is both unprofessional and distracting. Background noise can communicate to the receiver that you are inconsiderate and have not taken the time to prepare and assess your surroundings. Make sure you are situated in a quiet environment when leaving a voicemail to ensure that your message is clearly heard.
A professional voicemail greeting should be no longer than 60 seconds. List the important information we've discussed above, provide alternative methods of communication and close with a thank you.
d. Utilizing Ambiguity Over Clarity: When setting up your voicemail greeting be direct and to the point. Tell callers your information, a brief greeting, and direction—i.e. “Hi, this is Jim Shamalam (from Iron Industries). Sorry I can’t take your call right now. Please leave your name number, and a brief message and I’ll get back to you as soon as possible. Thank you.” This is ideal, as you inform callers and let them know what they should do to ensure a return call. A lack of direction can lead to callers leaving incomplete messages (lacking contact or other information) or even callers hanging up without leaving a message altogether.