Keep it Brief. Time is money in business, so if your voicemail is long, chances are the caller will simply disengage before the cue to leave a message even sounds. Keep your voicemail short. The most should be around 30 seconds, and even that’s pressing it. We’ve grown into a country where our attention span can last only about 10 seconds in some cases, so keep it short, brief and to the point. Persuade and Engage the Caller. If someone calls your business, they already have an intention. It’s the quality of your voicemail that plays a factor if they consider you a company they’d like to deal with. This is your chance to motivate someone to engage in a meaningful conversation with you. If your voicemail is shoddy, chances are they’ll hang up, or lose motivation to continue the call. In other words, your voice mail must engage and entice someone to the point that they care enough to leave you a message.
Professional voicemails are important, because they’re an extension of your personal brand, reflecting what level of professionalism you offer. Use these voicemail greetings for work or personal cell phone messages for your specific needs. You can choose a voice that will best suit your business and will deliver a warm and professional voice message. Your callers don’t want to hear a cold and indifferent machine voice. The information you want to put in your voicemail should be succinct enough for your callers to get every bit of information they need. Leave the relevant information in a clear and precise manner. Professional voicemail greetings for work should be informative. The first message the customer hears should have the company’s name so they can be sure they’ve reached the right number. Be courteous and informative. This could be their first point of contact, and you want it to be enjoyable. You may also like 30 Best Wishes and Congratulations for New Business Adventures If you’re going to make your voicemail message humorous in some way, it should be tasteful and aligned to your brand. It shouldn’t get in the way of giving customers enough information when they call. Your voicemail greetings for work should be welcoming and friendly but not too informal. Customers want to feel confident that they’ve contacted a professional, that the company values their call, and they have made the right choice. So be friendly but not too nonchalant. Your voicemail greeting should be clear, concise and to-the-point. You don’t have to put your clients through a sales pitch when they are trying to just get some information.

It makes sense to have an after-hours / weekend voicemail greeting for important teams at your business so that your clients feel confident that they will be taken care of. You may also suggest alternate resources like a help forum, knowledge base, or online chat to support customers while closed, if available.
For those with voicemail greetings that get changed about as often as a new president is elected, know that this is doing a serious disservice to the caller-recipient relationship. It signals to callers that the business is anything but an authority, most likely not very detail oriented, and has questionable overall credibility and competency. Those aren’t traits that any business wants to associate itself.