On hold messages can be recorded for many purposes, such as promoting your business, answering FAQs or announcing important customer service information. It's important to be clear in the message you are trying to get across. Confusion leads to disengagement and reflects badly on the brand. Determining your callers' wait times is necessary to determine the required length of the on-hold message. Making the recording too short can lead to the message being played too many times. This can be repetitive and lose the caller's attention while they hold.
Therefore, as a rule of thumb, it has been advised that business professionals should return calls within 24 hours. If for any reason a prompt callback is not possible, for instance, if it is known that the call may be lengthy and the individual does not have time to talk until another day or so, they should still leave a brief voicemail message to acknowledge receipt of the call and advise when they anticipate being able to have the discussion. Additionally, voicemail messages should be checked at least once a day, if not more.

Here are some helpful links to help you record voicemail greeting that is clear and professional. Record your phrases for recording a great voicemail greeting here. Record yourself and compare it with a native speaker. Hear Georgie giving helpful feedback to other students on their voicemail greetings.
If you don’t know it by now, you might never know. Voicemail greetings are incredibly important to users. It conveys identity, character, and image to callers. In an increasingly digital world, where business is conducted online and over the phone, phone presence is increasingly important. As such, your greeting is a crucial part of the platform. While there are a number of obstacles to be aware of, utilized properly, voicemail greetings can be incredibly helpful and beneficial; therefore, its in users best interest to invest themselves in creating a quality recording.