Don’t be too hard on yourself. Chances are, that voicemail that you’ve recorded and deleted thirty times has been just fine. Your main goal is not to get in the way of the caller leaving a message, which is exactly what can happen if you overthink it or drone on too long.
Some people may be uncomfortable leaving voicemails and will hang up instead. You don’t want to lose customers simply because they don’t want to leave messages.

3. Offer Clear Next Steps. For many small businesses, the announcement will send the caller straight to a voicemail box. But larger organizations may decide to direct callers to a phone menu or forward the call to an external destination, depending on the situation.
The above section details types of phrasing to avoid; however, it doesn’t detail what users should NOT say on their greeting. Though this is a bit loaded, as there are hundreds of combinations of things one shouldn’t say, there are some key components users should ALWAYS avoid. a. Forget About Slang: You should strive to be as professional and welcoming as possible in your greeting. While this may steer you towards using slang, in an attempt to make callers comfortable, it’ll most likely work against you. As a professional, your demeanor, tone, and speech should be clear cut and well articulated. Using slang undercuts this and works against you. b. Don’t Even Think About Profanity: This is a no-brainer. Never, under any circumstances, curse in your greeting EVER! c. Keep Your Sentences Clean, Don’t Ramble: Introduce yourself and give your caller specific direction. Avoid long diatribes detailing tangent thoughts. Keep it simple and quick. d. Always Return Your Calls: It’s important for callers to feel they are valued. Nothing dissolves this quicker than a greeting that doesn’t stress this. For example, “I’ll call you when I can,” “If I don’t return your call, please call back”—these phrases are terrible and completely destroy any good will you may have with a caller.