The simple truth is that you need to be more aware of what you’re leaving for other people to hear. Sure, this doesn’t always register as a priority for users, but it’s never too late to reassess your greeting. a. Reading/Speaking in the Imperfect Tone: Tone is absolutely everything. Users don’t want to come off as being too nice, as it sounds insincere, or being too terse, as it can be interpreted as being rude. That being said, striking the right balance is absolutely essential. Your greeting exists as its own entity, and therefore, it should NOT rely on callers’ familiarity with you. Instead, it needs to appeal to the masses. As such, your inflection, i.e. the way you state your name and directions, needs to be both welcoming and firm. b. Injecting Humor & Insincerity: While humor/light heartedness can be welcoming, it can also convey a sense of informality, insincerity, and ultimately unprofessionalism. Why, because you’re not there to lend your humor or to contextualize. Instead, you’re assuming the caller has a working knowledge of your personality to ground the message. Though this might not sound like it’s all that terrible—it can be detrimental. As stated above, one should NEVER rely on a caller’s familiarity with you. Instead, aim to appeal to the masses. Humor is ultimately subjective, meaning not everyone has the same tastes; therefore, someone is bound to be turned off by a quirky or off-color remark. While implementing a light-hearted or even tongue and cheek tone can work, it’s just a really bad idea.
17. “Happy Holidays from [company name]. Our hours are a little bit different this holiday season. [List hours]. We hope it’s not an emergency, but if so, we’ve got you covered. Contact us at [company email/other support lines] and we’ll get back to you ASAP. For all other inquiries, we’ll contact you when we are back from the holiday – we might be a few pounds heavier but eager to speak with you! Happy Holidays.” Things happen during the holidays, we know. Let your callers know you are still there just in case!

Creating a professional voicemail greeting isn’t complicated, but you need to keep a few things in mind to ensure success. The following tips will help: Be friendly and welcoming - let your company's personality shine!; Have a clear voice, speak at a slow to moderate pace, minimize background noise; Ensure the greeting is human and approachable; Keep the greeting short and informative; Ensure the greeting doesn’t sound robotic or unnatural; Show your gratitude for the call by saying thank you; Manage expectations by clearly stating when the client can expect a callback.
Little things like a great voicemail can really set you apart from your competition. Think about it. Would you be more inclined to want to interview someone who is shouting about how much they hate calling people back, or the person who simply asks you to leave a message? Andrea (she/her) is our head of PR at Snagajob, where she’s focused on telling the world how we help hourly workers and employers. Her first hourly job was as a lifeguard.