So, for example, a softphone can combine a telephone conversation with text chat and screen sharing, which means a conversation between two employees can seamlessly add more participants, handle private text chats between those participants while the call is still going on, and extend to a collaboration session in which the group shares screens, documents, and data—no prep, no reserved lines, just button clicks. In the case of a CRM integration, the system could recognize the customer's phone number or some other identifier and automatically pull up that record for the technician or salesperson answering the call. It can even alert a manager to monitor the call if it's an especially important client.
Recording voicemail greetings for your business or personal life requires a separate list of priorities, because they are being used for two distinct purposes and will be heard by two very different types of callers. I have a friend with two cell phones - one for work, and one for personal calls - and if you call both lines, you would never know it's the same person.

Business owners and everyday customers know that there will be times — like the holidays — when things get busy. When you’re transparent about why you weren’t able to come to the phone, people typically understand and are much more willing to be patient with your business. If the goal is to encourage more people to leave a voicemail, your greetings have to be actionable and clearly dictate what you want the caller to do. Having a caller go to voicemail is not the end of the world; it’s going to happen, so you have to make the most of it.
For many businesses and professionals, your voicemail greeting is going to be the first point-of-contact for your customers. This is especially true for service businesses, who often rely on their voicemail to collect information from interested parties.