A secretary in a doctor’s office creates a voicemail greeting that says, “If you have a scheduled meeting with us, we could use copies of all your medical documents from last year, so come prepared.” Using the word “could” gives patients the impression that they don’t necessarily “need” last year’s documents. See the difference between “could” and “need”? Your word choice can impact a future meeting significantly. If you want a customer to perform a specific action, you need to pay close attention to how you express your calls-to-action.
Remember to watch out for ambient noise on your end of the call as well. Train signals, traffic, or even outside conversations can be very distracting to your callers and project an unprofessional image. Don’t forget the beep. Every millisecond – yes, millisecond – between the end of your greeting and the beep is time callers could potentially drop the call. That’s why the anticipated beep should sound the moment your greeting is finished. Leaving lengthy, silent gaps may cause your customers to wonder if they’ve been disconnected. Don’t give them the opportunity to hang up waiting to hear that affirmative tone. Check and then recheck your greeting. After you complete your outgoing voicemail message, play it back to verify you’ve said everything you intended to say. Then take it a step further and dial in to experience the greeting for yourself, and be mindful to contemplate the greeting from the customer’s perspective.

Business phone systems usually allow companies to create as many voicemail boxes as they need. A business might have a company-wide voicemail, one for each department like Sales, Marketing, and Support, and many others for all the individuals in those departments. Only an enterprise voicemail service is capable of handling this task properly.
Phone service alone can only take your business so far. Landlines have too many restrictions for you to go where you want to go.