No matter how hard you try to have all of your calls answered each time the phone rings, such an ideal situation may not happen all the time. There are some days in business that are busier than others, and the calls will be left on the line. Hence, you can also use your voicemail for reaching out to clients and marketing activities like cold calling.
Put some thought into your message before you hit “record.” It takes very little time to write a script for yourself to read as you record your greeting. Reading off a script eliminates unnecessary pauses, “ums” and “ahs.”
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Note: A line that is dedicated to an alarm, credit card, ATM or fax machine should not be included in a Rollover Hunt Group.
Hello, you have reached the voicemail of Jim Smith. I am currently out of the office and will return on Sept. 14. I will be checking my voicemail messages periodically, so please leave me a message and I will return your call as soon as possible.
Leave out excuses like “I’m probably with a client right now” or “I’m unable to answer the phone right now” – it’s obvious you can’t answer your phone if a caller is listening to your voicemail greeting!
Try to avoid unnecessary phrases that only make your greeting longer, like “leave your name and number and what you’re calling about.” Most people know what “leave a message” means.
Share with your caller when they can expect a callback. If you return calls within 24 hours, let them know. Give them an estimate of when they can expect your call.
Remember, your message is a reflection of you. Keep it short, professional and ALWAYS return messages.
My disdain for voicemail stems from my days in the mobile industry within the B2B channel. In one of the positions, I had a colossal client base that I was responsible for managing. I was constantly bombarded with calls from customers. Dial into voicemail "Please enter your password." "You have... Seven... Unheard messages. To listen to your messages press 1." "Your message from 9...8...0...4...6...1...9...8...9...9 sent Thursday... September, 19th 2016... at... 4:30 pm.
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While they are listening to your voice, they are internally deciding whether or not it is worth their time to continue or hang up. Look at your voicemail message as its own short advertisement.
Once you identify your pain points, you’ll find it much easier to identify what instructions need to be present in your voicemail greetings. We hinted towards these before, so let’s just break down another example. If you want your customers to leave a voicemail, but you also want them to visit your website for additional help regarding their issue, give them a clear call to action, like a website address they can easily write down while they listen to your message.
33. Howdy, you’ve reached [X company]. We’re at this time closed to celebrate [X holiday], but we’ll be aid on [X date]. Please toddle away your title, quantity, and a short message so our team can receive aid to you after we return.
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