This article is about the second main type of greeting – the voicemail greeting. All businesses should have professional voicemail greetings at the company level (i.e. your general business number), department level (e.g. customer service), and employee level, where applicable. It’s important that each of these voicemail greetings align with the brand and personality of your company to ensure that every caller has a consistent experience. Let’s dive in!
Users often don’t invest enough time into their messages, resulting in incomplete, unprofessional, or otherwise under-whelming greetings. Sure, crafting a greeting doesn’t sound all that complicated; however, there are a number of pitfalls users can fall into—i.e. informality, terseness, sincerity, lack of direction, and more. While none of these sound too catastrophic, they are often interrelated. As such, they tend to worsen any problem. For example, humor can cause informality, worsen ambiguity, and weaken sincerity. That being said, users should strive to avoid ALL these pitfalls.

6. You have reached [your business]. All of our representatives are currently busy, but if you leave us a detailed message with your name and number we will return your call in the next two hours. Thank you for calling and have a great day.
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