My friend Tom at Bottomline Technologies was running a sales team making thousands of phone calls a week, developing the art of the sales voicemail.. Despite all their best efforts, his sales reps were only connecting with prospects 3% of the time since 97% of the time, they had no choice but to leave a voicemail. In a typical week, those voicemails could generate a grand total of one returned
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A secretary in a doctor’s office creates a voicemail greeting that says, “If you have a scheduled meeting with us, we could use copies of all your medical documents from last year, so come prepared.” Using the word “could” gives patients the impression that they don’t necessarily “need” last year’s documents. See the difference between “could” and “need”? Your word choice can impact a future meeting significantly. If you want a customer to perform a specific action, you need to pay close attention to how you express your calls-to-action.
33. Hello, you’ve reached [X company]. We’re currently closed to celebrate [X holiday], but we’ll be back on [X date]. Please leave your name, number, and a brief message so our team can get back to you when we return.