Your phone system can be a powerful marketing tool for your business, and that includes your voicemail greeting. If you want to utilize this opportunity to throw in a quick humblebrag and keep callers informed of your awards and accolades, there are a few best practices, you should follow. First, keep the self-promotion brief and appropriately placed within your voicemail message. Don’t promote yourself and your products/services in the same greeting, and finally, only include current achievements in your business voicemail greeting.
A secretary in a doctor’s office creates a voicemail greeting that says, “If you have a scheduled meeting with us, we could use copies of all your medical documents from last year, so come prepared.” Using the word “could” gives patients the impression that they don’t necessarily “need” last year’s documents. See the difference between “could” and “need”? Your word choice can impact a future meeting significantly. If you want a customer to perform a specific action, you need to pay close attention to how you express your calls-to-action.

And, if you cannot write your own scripts and require some help, for just $175, the Grasshopper team can both script your greeting and record it for you as well. And, the best part is that for customers who have opted for the Max Plan, this service is free.
However, if you don’t want to go about the hassle of hiring a professional voice-over actor and spend money on hiring a studio and equipment for a professional voice recording, virtual phone services like Grasshopper have the option of their Voice Studio, which is a virtual phone system that has been designed for entrepreneurs to enable them to sound professional and stay connected as well.