According to Hubspot, the most effective voicemail is as simple as the following:
Humor also leaves a lot of room for misinterpretation—which subsequently weakens sincerity and authority. A caller can be very turned off by merely misinterpreting your joke. Why take this risk? Additionally, this could even cause callers to question your character. Say, for example, the president of a company’s mobile phone voicemail greeting was funny. What’s to happen if the caller didn’t like or get the joke? What if they found it offensive? Another scenario is that a caller is reaching out to you for the first time—i.e. they have no idea regarding your personality. What next? The point is, with this type of greeting, humor is bound to be more divisive so just avoid it altogether. c. Poorly Pacing Your Message and Bad Time Management: Don’t speed through your message. Speak clearly so callers know what to include in their message and when to leave the message. At the same time, don’t drag your message out. No one wants to sit through a diatribe. Just get to the point clearly.

What’s more, according to WP Beginner, “more than 88% of local searches on mobile devices end up in a phone call,” so you don’t want to be caught off guard when a customer calls!
Your phone system can be a powerful marketing tool for your business, and that includes your voicemail greeting. If you want to utilize this opportunity to throw in a quick humblebrag and keep callers informed of your awards and accolades, there are a few best practices, you should follow. First, keep the self-promotion brief and appropriately placed within your voicemail message. Don’t promote yourself and your products/services in the same greeting, and finally, only include current achievements in your business voicemail greeting.