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Some research has shown that each time you leave a message, the chances of a callback go up about ten percent! Here’s how it works out: 1st voicemail = 11% callback rate. 2nd voicemail = 22% callback rate. 3rd voicemail = 33% callback rate. According to Zoominfo, the average callback rate after one call is just 4.8%.
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A voicemail greeting is a simple message that plays before callers leave a message. It may play either when you don’t answer or if your phone is off. A professional greeting may encourage people to leave messages, which in turn makes it easier for you to get back in touch. Keeping that communication open and efficient may lead to better business relationships. It also helps you put forth a professional image for your business.
Similar to your phone greeting, your voicemail greeting should state your private practice name and instructions on what information to leave on the message (such as name, number, and the best time to call back). Include instructions on what callers should do in case of emergency. Here’s an example voicemail greeting:
Hello, you've reached Dr. Samantha Smith, specializing in family counseling services. I'm unable to take your call right now. Please state your name, phone number and message after the beep, and I will return your call as soon as possible.
You can’t just make any voicemail message and think that it’s going to be the right fit, your voicemail messages need to have the following tips below so that it can function as a lead capture when you’re not present.
Thank you for calling (business name). This office is closed due to inclement weather. We're normally open from 9am to 6pm Central time. Please call back on the next business day to insure we have re-opened. If this is an emergancy, press 3 for assistance
If you’d like more information about telephone skills, this is a great book on telephone service skills – The Best of the Telephone Doctor.
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3. How Long Should My Business Voicemail Be? If you drone on and on, there is a good chance that some of your callers are going to hang up before leaving their message.
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It’s shocking to learn that 97% of calls go to voicemail but, after making hundreds of calls, most would agree the percentage feels at least that high. Consider the following before making a call: Where the lead came from Time of day the lead was received Keep your message short (under 20 seconds) Avoid giving away too much information Add information that will pique their interest Speak with confidence/authority Keep tone and delivery casual and friendly Be clear and concise
“Hey, there! This is [your name]. Please leave me a message with your name, number, and the reason you’re calling. If you also tell me [insert random fact] I’ll be sure to move you to the top of my call list. Have a great day!”
Don’t leave customers and colleagues on edge. If you say you’re going to call them back, follow up. If you tend to fall behind in this area, encourage them to email you or reach out in another way. Better yet, learn how to forward voicemail to email so you can access the message anywhere.
Business Voicemail Greeting Examples. Coming up with a good business voicemail greeting can be trickier than coming up with a personal voicemail greeting. Take some cues from the below to ensure callers leave a voicemail message after listening to your greeting. Additionally, consider writing a voicemail script to ensure you don’t leave out
Here are four sample voice mail messages you can start using today to separate yourself from the other 95% of voice mails that get ignored, deleted and never returned.