"If I'm honest, I mean, we do tell our clients that we don't have voice mail," Blanchard says. "But our clients forgot and they said, 'Have you gone out of business? What's happening? What's going wrong?' "
To get voicemail messages to their intended recipients faster, many speech-to-text providers now offer voicemail transcription services. Nuance is one such company, and Dan Faulkner, its senior vice president of mobile, says the service is widely popular. “We find that the voicemail-to-text service is incredibly sticky,” he said in a recent interview with Speech Technology magazine. “When people get it, they don’t listen to voicemails anymore.”

Because telephone calls are far more likely to reach you than scheduled appointments, the organization must have a system in place to intercept incoming calls to ensure they are turned into actual leads. A customized voicemail transcription for business calls directly affects the way customers perceive your brand. It sets the tone for every conversation that follows and is often the first contact with your brand for a potential customer. All of this builds on the power of the voice to build on your customers' relationships. The immediate resolution for any issues with transcripts of voicemails in hand lets small business owners keep on top of any client experience, maintain a pleasant presence, and remain coordinated.
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